Case Study: Reyes Holdings scales hiring and generates 13,551 leads with Purplegator

Reyes Holdings drives 13,551 candidate leads with Purplegator

Reyes Holdings, a major distributor, needed to scale its hiring for thousands of annual positions, including merchandisers, truck drivers, and warehouse workers. Their challenge was to reach passive candidates on popular social media sites. They partnered with Purplegator for a social media recruitment solution.

Purplegator implemented a campaign using its proprietary Hiring Alerts pages and ads on Snapchat, Twitter, and YouTube. They created custom landing pages and managed month-long and evergreen campaigns, as well as promotions for hiring events. This approach from Purplegator delivered 12,810,984 impressions and drove 13,551 potential candidates to the client's recruiters, becoming a strong driving force for their hires.

Reyes Holdings