Case Study: Philadelphia Gateway CAP recruits 110 teacher candidates in 2.5 weeks with Purplegator

Philadelphia Gateway CAP recruits 110 teacher candidates in 2.5 weeks with Purplegator

Purplegator partnered with Philadelphia Gateway CAP, a non-profit organization, to address a dual challenge: recruiting over 60 new staff members and enrolling more than 200 children into their Early Head Start Program in the Philadelphia metro area.

The solution implemented by Purplegator was a multi-platform advertising campaign that included ads on Facebook, YouTube, Snapchat, mobile apps, and Philly.com, alongside search retargeting and geo conquesting. This approach successfully delivered 110 qualified teacher candidates in just the first two and a half weeks, significantly accelerating the client's recruitment and enrollment goals.

Philadelphia Gateway CAP