Case Study: Camden Market achieves free visitor WiFi and real-time footfall analytics with Purple

Stables Market Camden turns Purple with free WiFi for visitors

Camden Market needed a fast, scalable way to offer free public WiFi while also gaining insight into how visitors use the Stables Market. Purple provided its cloud-based Social WiFi solution (deployed with Cisco Meraki indoor and outdoor access points) to deliver secure, legal, easy-to-use connectivity along with user registration, authentication and compliance features.

Purple implemented a fully supported, free 24-hour WiFi service with a tailored portal, social WiFi access, content filtering, anonymous aggregated location metrics and footfall mapping. The deployment gave Camden Market real‑time visibility of visitor flow and presence reports, enabled targeted WiFi marketing and helped identify underperforming areas — all set up in record time and now used to drive better space management and promotions.

Camden Market

Jac Timms

Head of IT