Case Study: Oh Polly achieves 72% pre-order GMV growth with Purple Dot

Oh Polly grows pre-order GMV by 72% with Purple Dot

Fashion retailer Oh Polly faced a challenge with a time-consuming manual pre-order process that was so complex it was only used reactively for missed launches. To get the full value of pre-orders, the company partnered with Purple Dot to implement its pre-order solution.

By using Purple Dot, Oh Polly transformed its pre-order strategy into a broad and proactive core part of its business. The solution provided real-time sales data for better buying decisions and a flexible customer experience. As a result, Purple Dot helped Oh Polly achieve a 72% increase in pre-order GMV and a 49% increase in pre-order revenue.

Oh Polly