Case Study: Shopdesign achieves 125% increase in AI-driven sales and 50% higher online conversion with PureClarity

Shopdesign - Customer Case Study

Shopdesign, a leading Mexican retailer of furniture and designer accessories, partnered with PureClarity in April 2019 to tackle the challenge of increasing online revenue and delivering a more relevant, personalized customer experience. Shopdesign implemented PureClarity’s solutions including automated AI recommenders, enriched banner/carousel campaigns, first-time visitor promotions and personalization within site search.

PureClarity deployed AI-driven recommenders across the homepage, product pages and search, plus enriched content campaigns and targeted first-time visitor offers. The results were strong: month-on-month growth through 2019, a 31% uplift in revenue driven by automated recommenders in November 2019 (recommenders contributing 14.2% of overall revenue), a 125% rise in sales from AI recommenders since May 2019, a 50% increase in online conversion and a 58% increase in average order value.

Shopdesign