Case Study: Windsor Communities restores page one rankings and grows organic traffic with Pure Visibility

Windsor Communities grows organic traffic 20% after a website relaunch with Pure Visibility

Windsor Communities, a property management company, faced declining organic traffic and keyword rankings due to an outdated and non-functional website that lacked modern features like API integrations. To address this challenge, they engaged their existing digital marketing vendor, Pure Visibility, for SEO services during a planned website redesign to preserve and build upon their search visibility.

Pure Visibility provided strategic SEO guidance throughout the redesign process, partnering with Windsor's web development agency. The solution involved auditing the site, advising on platform and architecture choices, and writing new on-page elements to ensure SEO was a priority. Post-launch, Windsor not only regained its important page one keyword rankings within two months but also began ranking for new, high-volume non-branded terms. This led to an approximate 20% year-over-year increase in organic traffic in the three months following the successful relaunch.

Windsor Communities