Case Study: Toga Far East (TFE) Hotels achieves 10–15× faster back-end performance and reduced costs with Pure Storage FlashArray

A Pure Storage Case Study

Preview of the TFE Hotels Case Study

Toga Far East Hotels Turns to Pure Storage for Performance Edge and Reliable Support for Global Growth

Toga Far East (TFE) Hotels, a leading operator with over 10,000 apartments and hotel rooms across Australia, New Zealand and Europe, needed to expand and modernize storage to migrate a new division into its data centre. Its legacy SAN could no longer meet rising performance demands and the lean IT team lacked storage specialists, putting growth and critical applications at risk.

After a no‑cost proof‑of‑concept, TFE implemented Pure Storage FlashArray for its high performance, simplicity and Evergreen non‑disruptive upgrade model. The all‑flash solution reduced the SAN footprint from 22RU to 8RU, cut energy and cooling costs, delivered 10–15× faster back‑end operations, eliminated four‑year overhaul cycles and freed the IT team to focus on higher‑value tasks.


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TFE Hotels

Nicholas Bell

IT Manager


Pure Storage

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