Case Study: Securities America achieves 1,400% faster VM migrations, 65% faster backups and $600K storage savings with Pure Storage

Securities America Radically Improves Customer Service and Advisor Satisfaction with Pure

Securities America, a La Vista, Nebraska–based firm supporting about 1,700 independent financial advisors, needed to ensure a new, mission‑critical web-based platform would be fast, highly available and easy to manage nationwide. With 90% of the environment virtualized and legacy spinning disks causing performance and migration bottlenecks, the IT team needed a storage solution that would eliminate I/O constraints and simplify VM migrations.

The company deployed a Pure Storage FlashArray 420 and migrated its server VMs, achieving 1,400% faster Storage vMotion performance, 65% faster backups, near‑instant document retrieval for operations, and a 4.7:1 data reduction ratio. Those gains translated into an estimated $600,000 in storage savings over three years, faster launch readiness for the upgraded software, and a noticeably better advisor experience.

Securities America

Andrew Price

Director of IS Operations