Case Study: Bucherer achieves 2x application performance and sub-1ms latency to scale growth with Pure Storage

Bucherer Focuses on Growth with Pure Storage

Bucherer AG, the Swiss family jeweler founded in 1888, was experiencing rapid geographic growth and new digital services but its existing storage infrastructure could not keep up. Capacity limits, slow and inconsistent performance—especially in the Citrix VDI environment and key databases (Oracle, SQL Server)—plus rising administration overhead and unfavorable cost projections were constraining operations and expansion.

Bucherer deployed Pure Storage FlashArrays integrated with SANsymphony‑V and mirrored across two data centers, delivering an all‑flash pool for Tier‑1 apps and auto‑tiering for lower tiers. The result: consistent sub‑1 ms latency, roughly doubled application performance and concurrent workloads, 40% faster executive reporting, fewer support calls, and the ability to roll out new services (CRM, consolidation, customs processing) with Evergreen Storage ensuring long‑term cost control and upgrades.

Bucherer

Maurizio Riva

Head of IT Infrastructure