Case Study: Paddy Power Betfair achieves faster time-to-market and streamlined storage management with Pure Storage

Betfair Places a Winning Bet on Pure Storage

Betfair, a leading UK online wagering site serving more than 1 million members and processing over 100 million transactions and 3 billion API calls daily, needed faster application development to stay competitive. Its legacy virtualized infrastructure was slow to provision and limited developer agility, creating pressure to find a more secure, scalable and flexible platform that would speed time-to-market.

Betfair implemented an OpenStack development platform led by Red Hat, with HPE servers, Arista/Nuage networking and Pure Storage all‑flash arrays. The new environment lets teams spin up development instances in minutes instead of weeks, sharply accelerating product delivery, reducing storage management overhead, and providing the capacity and confidence to support ongoing 10–15% annual growth as it migrates all virtualized systems to the OpenStack I2 platform.

Paddy Power Betfair

Andrew Cook

Manager Database Operations