Case Study: Designspec Limited achieves a refreshed brand identity with Pulsar Limited

Designspec Limited refreshes its brand identity with Pulsar Limited after decades in the market

The customer, Designspec Limited, is a long-established design firm specializing in architecture, urban design, and interior design. Their challenge was to undergo a rebranding that would overcome the weaknesses of their existing identity while honoring their heritage, a task they entrusted to the vendor, Pulsar Limited, for brand identity design.

Pulsar Limited implemented a rebranding process that delivered a simple yet endearing new brand identity. The solution was designed to remain relevant over time and cut through the competition to dominate the space, successfully meeting and exceeding the high expectations of the Designspec Limited directors.

Designspec Limited