Case Study: Credit Bank Limited achieves a cleaner, more versatile logo with Pulsar Limited

Credit Bank Limited refines brand identity across 17 branches with Pulsar Limited

Credit Bank Limited, a bank with over 17 branches, faced challenges with its existing logo. The design was difficult to reproduce across various media due to its gradient and faux 3D shadow, which also added unnecessary complexity to the color palette. Pulsar Limited was engaged to refine this key part of the bank's brand identity.

Pulsar Limited simplified the logo by removing the gradient and shadow, creating a cleaner and more versatile design. This refinement made the logo easier to apply consistently, particularly on solid backgrounds and in production scenarios like embroidery that the previous design could not support. The solution provided by Pulsar Limited maintained the original brand identity as requested while cutting down on future production costs for brand collateral.

Credit Bank Limited