Case Study: Everest Group streamlines content access rights with Content Catalyst by Publish Interactive

Why an integration with Publish Interactive helps Everest Group manage access rights

The consulting and research firm Everest Group faced a significant challenge managing user access rights for its extensive portfolio of over 2,000 digital content pieces for tens of thousands of users. Their previous homegrown content management system was complex and inefficient. To solve this, they partnered with vendor Publish Interactive to implement its Content Catalyst smart content management and publishing system.

The solution from Publish Interactive involved a technical integration between Everest Group's Salesforce CRM and the Content Catalyst platform. This integration automated user access, ensuring clients immediately received the content entitled to them. As a result, Everest Group now efficiently publishes over 300 new content pieces annually and has significantly improved its processes, making content and membership management easier for both the company and its users.

Everest Group

Patricia Blair

Vice President, Digital Strategies