Publish Interactive
13 Case Studies
A Publish Interactive Case Study
Futuresource Consulting, a specialist research and consulting firm, faced a challenge with an outdated content platform that could not support tailored content licenses for its diverse client base. Their old system was inflexible, making it difficult to manage user access and offer customized packages. To overcome this, they partnered with the vendor Publish Interactive and implemented their Content Catalyst platform.
The solution from Publish Interactive provided Futuresource with a new content management system powered by Content Catalyst. This enabled the creation of highly specific licensing agreements, from a single report chapter to an entire year's content. The results included a dramatically improved user experience with advanced search, productivity gains from faster content uploads, and enhanced visibility into user behavior to identify sales leads. Futuresource also anticipates future benefits from the platform's translation functionality to serve its global clientele.
James Edwards
Marketing Executive