Case Study: Bloomio achieves greater brand awareness and credibility with Publicize

Bloomio boosts referring domains 420% with Publicize

Bloomio, a Switzerland-based startup investment platform using blockchain technology, approached Publicize for crypto PR services. The company needed to build brand awareness and legitimacy with both investors and startups to help scale its operations, but its capacity for promotional campaigns was low due to bootstrapped marketing activities.

Publicize implemented a crypto PR strategy that targeted media across blockchain, fintech, and crowdfunding industries. Their team built credibility for Bloomio by highlighting its secure investment practices and producing thought leadership content. As a result, Bloomio saw a 420% increase in referring domains and secured an average of 2.6 earned media wins per month in specialized publications.

Bloomio