Publicity For Good
8 Case Studies
A Publicity For Good Case Study
Sarah Bowmar, a certified nutritionist and entrepreneur, approached Publicity For Good with the challenge of establishing herself and her brands as authoritative experts in the nutrition and fitness industry. She sought to gain recognition and solidify her status as a credible thought leader to her target audience.
Publicity For Good leveraged Sarah Bowmar's extensive expertise to secure media opportunities in key outlets. The solution resulted in 93 media opportunities, including features in major publications, achieving over 2.45 billion media impressions and a publicity value estimated at more than $4.7 million. This effort successfully bolstered her reputation and led to an increase in her share of voice and requests for her expert advice.