Case Study: GoTriangle builds trust and wins grant funding with PublicInput

GoTriangle builds trust, wins grant funding with unified public engagement

GoTriangle, a public transit agency in North Carolina, needed a meaningful way to collect and analyze community input to make representative decisions for its Wake Transit Plan. The challenge was to unify diverse public engagement efforts to reach a broader population and build public trust. To address this, they partnered with the vendor PublicInput to utilize its platform for managing these efforts.

PublicInput provided a unified solution that combined virtual and traditional engagement tactics, including targeted social media ads, online surveys, and news media integrations. This approach enabled GoTriangle to reach over 55,000 people, gather hundreds of survey responses, and successfully engage Spanish-speaking residents. The data collected was instrumental in securing a grant for electric buses, demonstrating measurable impact. PublicInput's platform was key to closing the feedback loop, increasing public trust, and providing the analytics needed to justify decisions and funding.

GoTriangle

Juan Carlos Erickson

Director of Communications and Community Engagement