Case Study: Kyocera Document Solutions South Africa achieves 35% LinkedIn audience growth with P.tch Digital

Kyocera Document Solutions South Africa grows LinkedIn audience 35% with P.tch

Kyocera Document Solutions South Africa, a provider of document management and printing solutions, sought to increase conversions and manage its digital channels on a global level, particularly by launching a new B2C sales channel during the pandemic. With a limited budget, the challenge was to shift from a primarily B2B focus to effectively reach a consumer audience while maintaining alignment with the global brand's vision and messaging. They partnered with the vendor P.tch for digital strategy and social media management.

P.tch implemented a digital strategy that included social media content calendars, community management, and multi-channel post scheduling for LinkedIn, Instagram, and Twitter. The solution successfully launched Kyocera's new B2C offering, enabling consumers to purchase devices directly. A key measurable result was a 35% organic growth in their LinkedIn audience, increasing from 1,219 to 1,615 followers. P.tch helped achieve a highly successful B2C launch and fostered a long-term digital partnership that met the brand's goals.

Kyocera Document Solutions South Africa