Prxdigital
25 Case Studies
A Prxdigital Case Study
Hope Services, a nonprofit assisting people with developmental disabilities and mental health conditions, faced the challenge of raising $250,000 and fostering engagement for its annual "In Concert with Hope" fundraising event amidst a crowded post-pandemic charity calendar. The organization enlisted PrxDigital for a PR and targeted networking strategy to amplify the event's reach and impact.
PrxDigital crafted a compelling narrative around a board member's inspiring story and executed a media relations blitz and targeted corporate outreach. This strategy secured extensive local and national coverage, resulting in over 12.14 million audience views and nearly $130,000 in estimated publicity value. PrxDigital's efforts helped Hope Services not only meet but vastly exceed its fundraising goal, securing $850,000 and fostering new corporate relationships for future collaborations.