Case Study: Lafayette 148 New York achieves $4M in attributed sales with Proximity Worldwide

Lafayette 148 achieves $4M attributed sales

Lafayette 148 New York, a luxury womenswear brand, needed to evolve how it connected with customers and delivered consistent, high-touch experiences at scale in a competitive retail landscape. To address this challenge, the brand partnered with vendor Proximity and implemented its Retail Super-App.

The solution from Proximity involved a powerful clienteling strategy that empowered store teams to build relationships and offer personalized service using real-time customer data and outreach tools. This approach resulted in remarkable outcomes for Lafayette 148, including $4 million in attributed sales.

Lafayette 148 New York