Case Study: K&W Tire grows digital service retailing with Protractor

Leads to ‘Digital Service Retailing’ for K&W Tire

K&W Tire, a regional tire and service chain, wanted to unify operations as it grew from five stores to 10 locations across eastern Vermont and Central Pennsylvania. To support that expansion, the company worked with Protractor and related tools to improve consistency, accountability, and sales across its stores.

Protractor shop management, Protractor Payments, and AutoServe1 digital vehicle inspections helped K&W Tire standardize inspections, text repair recommendations, and enable Text-to-Pay. The company says 40% of customers now approve and pay for repairs digitally, and invoices tied to those AutoServe1 texted inspection reports average $103 higher than those without one.

K&W Tire

Jim Reeser

K&W Tire