Case Study: Swish achieves 2.8x faster growth with Proton

Swish grows 2.8x faster and adds $3.2M with Proton

Swish, a Canadian janitorial supply distributor, faced challenges scaling its personalized sales approach due to a disjointed process and a legacy CRM with zero adoption. This led to scattered customer data, limited team visibility, and inefficiencies that caused missed opportunities. To support a more proactive and collaborative sales strategy, they chose to implement the Proton CRM platform.

By implementing Proton, Swish centralized its customer data, enabling real-time visibility and AI-driven sales insights. This solution transformed their sales culture, attributed $3.2 million in new revenue, and drove an additional $1.6 million in eCommerce sales. Most significantly, Proton helped Swish nearly triple its growth rate, moving from 2.8% to 7.8% year-over-year growth.

Swish