Case Study: U.S. Patent Certificate improves e-commerce performance with Protocol Three

U.S. Patent Certificate boosts traffic 20% with Protocol Three

The customer, U.S. Patent Certificate (USPC), which creates personalized recognition plaques, faced a challenge with an outdated and difficult-to-maintain proprietary website following an acquisition. They hired vendor Protocol Three to migrate their online store to a more secure and manageable platform, specifically BigCommerce.

Protocol Three executed a seamless migration to BigCommerce, developing a new theme to highlight USPC's premium products. The solution included ongoing maintenance and optimization of pay-per-click advertising. As a result, Protocol Three helped USPC reduce its ad spend by 90% while maintaining revenue and achieve a 20% increase in website traffic with steady growth.

U.S. Patent Certificate (uspc)