Case Study: Peloton achieves rapid, cost-effective prototyping and faster time-to-market with Proto3000

Peloton Uses MakerBot to Prototype A Commercial Bike

Peloton partnered with Proto3000 to accelerate development of a new commercial bike, using Proto3000’s MakerBot 3D printers (including the MakerBot Replicator+). The challenge was to speed iterative design cycles and cost-effectively prototype many small but critical components so the company could stand out and move quickly from concept to production-ready parts.

Proto3000’s MakerBot solution let Peloton’s industrial design team print hundreds of iterations across at least twenty parts, including 36 iterations of the bike’s resistance knob, providing immediate feedback at about $1 per prototype. Using Proto3000’s printers (Replicator+), Peloton shortened development by months versus service bureaus, realized potential savings of roughly $20,000 overall, and saved a few thousand dollars and weeks on key parts while validating fit, scale, and ergonomics prior to production.

Peloton

Jason Poure

Director of Industrial Design