Case Study: Cashmere Agency achieves smarter resourcing and better forecasting with ProSymmetry Tempus Resource

Cashmere Agency - Customer Case Study

Cashmere Agency, a culture and marketing agency, needed a better way to allocate and staff client projects while managing employee time and workloads across multiple clients and remote teams. During COVID, the challenge grew as leaders could no longer monitor day-to-day work in person, making it harder to gauge bandwidth, utilization, and whether projects were being delivered efficiently. ProSymmetry’s Tempus Resource platform was brought in to help Cashmere assess capacity, estimate new work, and keep projects properly staffed.

With ProSymmetry’s Tempus Resource, Cashmere gained a centralized way to compare contractual plans, demand forecasts, and actual timesheet data, enabling better burn analysis, utilization reporting, and project pricing. The agency says the platform improved forecasting, helped identify overburn or underutilization, and gave leadership clearer visibility into workload and profitability. As a result, Cashmere became more precise with resourcing and business decisions, and could make more informed staffing and hiring choices in a tighter talent market.

Cashmere Agency

Sabrina Beneroso

Resourcing Director