Case Study: Taxi Diamond boosts app downloads with Prospek

Taxi Diamond drives 3,865 app downloads in 3 weeks with Prospek

The customer, Taxi Diamond, faced challenges within the competitive taxi industry and sought to improve its client experience. The vendor, Prospek, was engaged as the communication agency to promote Taxi Diamond's new mobile application, developed by TAG taxi.

Prospek implemented an integrated communication strategy that included media relations, social media, and video creation. A key initiative was a partnership with the Just for Laughs festival, which included sponsoring an event and offering free breathalyzer tests to promote the app. The results were significant, with Prospek helping to achieve 3,865 application downloads, 11,733 video views, and 43 media spin-offs over a three-week period.

Taxi Diamond