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Case Study: Institut Linguistique Provincial boosts Google reviews with Prospek
A Prospek Case Study
Institut Linguistique Provincial boosts Google reviews 3.5 to 4.2 with Prospek
The Institut Linguistique Provincial, a language institute, approached Prospek with the challenge of improving its online reputation to match the high quality of its English courses. The goal was to increase positive reviews on Google from its student body.
Prospek implemented an automated SMS campaign strategy that used personalized message sequences, calculated reminders, and sorting based on student sentiment to guide satisfied students to leave a review. Through extensive testing of variables like timing and message phrasing, Prospek optimized the process. This solution resulted in over 500 new Google reviews and raised the institute's average rating from 3.5 to 4.2, significantly boosting its online presence.
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