Prospek
61 Case Studies
A Prospek Case Study
The customer, André Filion & Associates (AFA), a firm of organizational psychology and career management experts, faced the challenge of increasing its visibility and improving its corporate image to aid recruitment and revenue growth. The vendor, Prospek, was enlisted to develop a communication plan and a new branding initiative to meet these business objectives.
Prospek worked closely with AFA to rework its brand and develop a new, fully adaptive website. The solution emphasized the firm's values of simplicity, solidity, sincerity, and timelessness, showcased its team of professionals, and highlighted its human approach. The vendor, Prospek, successfully delivered a new brand identity and a modern website to help the customer lay the groundwork for its future growth and 30th-anniversary celebrations.