Propllr PR and Content Marketing
3 Case Studies
A Propllr PR and Content Marketing Case Study
NanoGraf, a battery tech startup, faced the challenge of building excitement and securing funding for its innovative silicon-anode battery technology, which was still years away from being mass-produced. To help secure both interest and capital, the company engaged Propllr PR and Content Marketing for a strategic media outreach program.
Propllr implemented a long-term thought leadership strategy, building media relationships and securing commentary opportunities for the CEO without waiting for company news. This resulted in a steady stream of placements in major publications. These efforts had a direct and measurable impact, including a pivotal military contract and a design win that helped pave the way for NanoGraf's $65 million Series B funding round.