Case Study: Berry Gardens achieves transparent, efficient berry distribution with Prophet Software

Berry Gardens - Customer Case Study

Berry Gardens, a UK-based soft fruit grower cooperative, faced significant logistical challenges in managing its daily operations. With 68 grower locations and 130 customer depots, the process of matching product supply with supermarket demand was a complex, manual, and time-consuming process reliant on phones and faxes. This reactive system created inefficiencies and a lack of transparency for its grower-owners. To overcome this, the cooperative turned to its long-term technology partner, Prophet Software, and its Pr2 suite of applications.

Prophet Software implemented a comprehensive web-based system for sales order management, grower allocation, and integrated warehouse and packhouse management. This solution provided real-time visibility into grower availability and automated crucial processes, slashing several man-hours from the start of each day. The measurable impact included the ability to handle a 100% increase in packhouse capacity, faster and more accurate product distribution, and the capability to meet specific retailer mandates like Tesco's ASN and M&S's RFID requirements. For Berry Gardens, Prophet's industry-specific software was critical, providing the flexibility and transparency needed to optimize returns for its growers and solidify its market-leading position.

Berry Gardens

James Judge

IT Manager