Case Study: Travel for Teens boosts ChatGPT visibility and booking sessions with Propellic

Travel for Teens boosts ChatGPT sessions 19.5% with Propellic

Travel for Teens sought to become a trusted source for a new generation using AI for travel research. The challenge was to capture the attention of this audience through these emerging channels. They partnered with the vendor Propellic to address this goal.

Propellic implemented a targeted AI visibility campaign focused on optimizing on-page content and structured data. The solution was designed to make Travel for Teens a primary, citable source for AI models like ChatGPT. As a result of Propellic's work, the customer saw a 19.5% rise in ChatGPT sessions, a 3,100% session spike on their booking page, and a 12.2% improvement in bounce rate.

Travel for Teens