Case Study: Alkimi builds credibility and pipeline with Propeller Group

Alkimi boosts LinkedIn impressions 391% with Propeller Group

Alkimi, a challenger brand in the programmatic and blockchain-driven advertising space, sought to build its visibility, credibility, and sales pipeline. The Propeller Group was tasked with delivering an integrated program that moved beyond simple awareness to drive engagement and commercial opportunity.

Propeller Group implemented a joined-up strategy spanning PR, social media, content, and CRM integration. This approach secured significant media coverage, grew the CEO's LinkedIn presence, and increased newsletter subscribers. Results included an estimated 87.1K coverage views, a 391% increase in social impressions, and 568 new subscribers, successfully building a foundation for Alkimi's long-term growth.

Alkimi