Case Study: A Telecom Company achieves cost-per-acquisition under $700 with Propellant Media

How a Telecom Company Connected More Customers

Telecom Company was struggling to add B2B customers and unable to meet its cost-per-acquisition (CPA) goal of $800. They engaged Propellant Media, which deployed Site Retargeting, Search Retargeting, and Facebook Advertising to identify and re-engage potential prospects.

Propellant Media implemented targeted site and search retargeting campaigns alongside Facebook ads to reach and convert high-intent audiences. The effort drove measurable improvement: cost-per-acquisition fell below $700, outperforming the Telecom Company’s original $800 target and connecting the business with more customers.