Propelland
46 Case Studies
A Propelland Case Study
Cuerva, an electric utility company with 80 years of experience in the Spanish energy sector, faced a challenge with its customer service, which lacked a readily available digital option. This made it difficult for customers to access information about their energy consumption or report technical issues. Cuerva partnered with Propelland to build a transparent, 360º digital customer service platform to strengthen its reputation and provide new value.
Propelland's solution was to unify all customer touchpoints into a new web platform featuring a Customer Interaction Portal and a chatbot virtual assistant. The mobile-first portal streamlined processes for new and existing clients, while the chatbot reduced call volume by providing instant support and scheduling call-backs. The impact exceeded expectations, with registrations continuously increasing after launch. The solution successfully reduced calls to customer service, optimized resources, and even identified a new SaaS revenue channel for Cuerva, which Propelland is helping to expand to other distributors.