Case Study: Volkswagen drives a personalized music experience with Propane Studio

Volkswagen launches Sound Journey app with Propane and hits 10,000+ downloads

Volkswagen tasked Propane Studio with creating an Android app that would connect to its vehicle infotainment systems. The challenge was to design an awesome visual system and an experience where the music would adapt to real-time driving data, providing a new way for drivers and passengers to engage with music on the road.

Propane Studio designed the entire visual system and developed the app, which used data like speed and steering wheel angle to change the music. The solution also allowed users to record and share tracks. The results were over 10,000 downloads from the Google Play store, positive user reception, and the technology was even featured in an exhibit at New York’s MoMA.

Volkswagen