Case Study: Prominent Multinational Bank achieves protection from social media fraud and angler phishing with Proofpoint

Prominent Multinational Bank Protects Brand and Customers from Social Media Fraudsters

A prominent multinational bank with a 160-year history and 70 million customers across 30+ countries expanded into social media to market services and support customers, but faced major risks: unmanaged account sprawl across business units, a high volume of spam and unwanted content that degraded customer experience, and targeted angler-phishing attacks that impersonated support accounts to steal credentials and personal data.

The bank deployed Proofpoint Social Discover, Social Patrol, and Angler Phish Protection to automate discovery, moderation, and real-time fraud detection. The tools identified 725+ brand-linked accounts (including 80+ malicious or unauthorized), automatically moderated 286,000 harmful posts, generated real-time alerts for 6,014 acceptable-use, 1,165 security, and 304 compliance incidents, and stopped angler-phishing attacks that could have led to account compromise—protecting customers and the bank’s reputation.