Case Study: Sysco Canada delivers an engaging virtual FOODIE Summit with Proof Experiences

Sysco Canada - Customer Case Study

Sysco Canada partnered with Proof Experiences to plan and execute its annual FOODIE Summit, but the rapidly changing event landscape meant the company needed a way to turn the in-person summit into a compelling virtual experience for more than 1,000 internal sales team members and vendor partners. The challenge was to maintain the event’s scale, content, and engagement in a new online format.

Proof Experiences created a customized web-based virtual event platform and delivered full event production support, including agenda and speaker/vendor visibility, audience engagement tactics, video production, rehearsals, live stream production, AV, registration, and post-event reporting. The 3-day virtual FOODIE Summit received strong praise from attendees, with many calling it the best and most engaging FOODIE Summit they had attended and one of the best virtual events they had experienced.

Sysco Canada

Sarah Anseeuw

Vice President