Case Study: Herschend Family Entertainment achieves real-time sales visibility and boosted revenue with Pronto Software

Connecting retail and inventory solution takes performance to new heights

Herschend Family Entertainment (HFE), a family-owned attractions operator with 23 locations and over 100 retail outlets, was held back by a 15‑year‑old ERP whose modules didn’t communicate, leaving leaders without the complete data needed for strategic decisions. Seeking a single vendor to unify POS and inventory, HFE selected Pronto Software to replace their legacy system with the Pronto Xi suite.

Pronto Software implemented Pronto Xi (ERP, POS, Business Intelligence and Warehouse Management), delivering integrated, real‑time reporting and intuitive POS workflows. As a result, HFE can react faster to sales trends (rolling out a top‑seller across properties in days), reduce markdowns, speed purchasing decisions, save warehouse time with scanner‑based picking, and onboard seasonal staff after just hours of training—driving a measurable boost to revenue and operational efficiency across HFE’s multi‑site operations.

Herschend Family Entertainment

Sara Van Pelt

Vice President of Revenue