Case Study: Moms on the Run boosts social engagement and franchisee adoption with PromoRepublic

Moms on the Run boosts social engagement 27% with PromoRepublic

Moms on the Run, a fitness franchise with 49 locations, faced challenges in increasing brand awareness and social media engagement. They needed to empower their franchisees to be more proactive, overcome seasonal impacts on engagement, and implement a centralized system for tracking performance and managing reviews. They turned to PromoRepublic for a solution using its social media marketing, digital asset management, insights, and review management products.

PromoRepublic provided a centralized platform for brand management, social media scheduling, and review gathering. This solution empowered franchisees with easy-to-use content and gave the head office valuable performance insights. The results were significant, including 69% platform adoption, a 15% growth in organic social media impressions, and a 27% increase in social engagement, all within a six-month period.

Moms on the Run