Case Study: Phoodie Marketing achieves national scale and 840% Brand Ambassador growth with Promomash

Phoodie Marketing - Customer Case Study

Phoodie Marketing, a national experiential agency focused on natural food and beverage, struggled to manage a rapidly growing field team using spreadsheets, Excel and Wufoo, which led to gaps in reporting and client confusion—especially after merging with BASEMAKERS. To scale operations and improve client service, Phoodie adopted Promomash’s demo management and field operations platform.

Promomash implemented a centralized system that systemized data, organized event scheduling, and gave Brand Ambassadors a single place to work, with key features like Payroll, Data Sharing and Analytics. Using Promomash, Phoodie scaled its Brand Ambassador workforce by 840%, tripled company size, doubled its monthly client average, and saved over 30 hours per month (about 4 hours/week on payroll and ~15 hours/month on data/analytics), while providing clients on-demand access to event results.

Phoodie Marketing

Sam Miller

Founded