Case Study: Zootovary.com achieves +31% revenue with Promodo's App Inbox solution

Zootovary.com boosts retention revenue by 31% with Promodo

Zootovary.com, a full-cycle pet store, faced the challenge of increasing competition and rising customer acquisition costs in the pet care market. They partnered with vendor Promodo to test and set up a new communication channel, the App Inbox from eSputnik, aiming to increase revenue from their retention efforts and reach more of their inactive audience.

Promodo implemented the App Inbox to complement Zootovary.com's existing email marketing, using it to send targeted notifications and trigger messages. This solution helped the client communicate with subscribers through various contact points. As a result, Promodo helped generate a +28.4% increase in turnover from the retention channel over nine months and a +31% increase in overall revenue.

Zootovary.com