Case Study: Winetime boosts email channel income by 36% in 6 months with Promodo

Winetime boosts email income by 36% in 6 months with Promodo

Winetime, a national chain of gastro markets in Ukraine, faced the challenge of relaunching its ineffective email marketing channel to increase sales and prepare for the peak season. The company enlisted the vendor Promodo, which utilized the eSputnik platform to address these goals.

Promodo restarted the channel from scratch by auditing and cleaning the subscriber base, developing new email templates, and implementing a subscription widget. They set up weekly promotional mailings and automated triggers for abandoned carts and views using eSputnik. These efforts resulted in a 36% increase in income from the channel within six months and an overall 199% growth in income, demonstrating the channel's significant potential.

Winetime