Case Study: SmartWool achieves increased local sales and brand awareness with Promoboxx

SmartWool boosts sales 136% with Promoboxx

SmartWool, a leading outdoor footwear brand, faced challenges in increasing its local brand awareness and boosting in-store sales for its products amidst a shift toward online shopping. To address this, they partnered with vendor Promoboxx and utilized its service alongside Locally to connect with their community and drive foot traffic to local retailers.

Promoboxx implemented a targeted paid ad campaign on Facebook and Instagram, focusing on users within a 15-mile radius of retailers who had interests in hiking and the outdoors. This solution drove traffic to local shop pages and resulted in a 136% increase in sales and a 5X return on investment, demonstrating the campaign's significant measurable impact.

SmartWool