Case Study: New Balance achieves 2x in-store sales with Promoboxx Local Ads

New Balance - Customer Case Study

New Balance wanted to turn digital marketing into real-world store traffic for its Fresh Foam Vongo launch, helping Fleet Feet retailers reach local runners and increase awareness and sales. Using Promoboxx Local Ads, New Balance targeted Facebook mobile News Feed ads to nearby consumers and made it easier for stores to run localized campaigns.

The campaign delivered more than 2.6 million ad views and over 26,000 clicks, while driving measurable retail results including doubled sales in one territory and increased in-store foot traffic. With Promoboxx, New Balance helped retailers attract new customers and generate strong local ROI from the campaign.

New Balance

Tom Taylor

Head of US Run Specialty Channel Marketing