Prolifiq
14 Case Studies
A Prolifiq Case Study
Boston Scientific, a global leader in medical devices, faced a challenge in capturing and communicating critical account intelligence that was previously stored in disparate, informal systems. Their sales representatives found their CRM to be a chore and lacked a consistent process for building relationships and closing deals efficiently. They turned to the vendor Prolifiq for its account planning and relationship mapping solution native to Salesforce.
Prolifiq implemented a highly configurable, methodology-agnostic account planning tool that was customized for the different teams and processes at Boston Scientific. The solution included one-click whitespace analysis and provided a centralized, visual platform for strategic planning. As a result, Boston Scientific attributed 100% of closed won deals in their Urology division to Prolifiq, generating over $125 million in closed won revenue since implementation. The company scaled its use of Prolifiq from 450 to over 1,500 seats across multiple divisions.