Case Study: Collective Intelligence Project democratizes AI governance with Prolific

Collective Intelligence Project reaches 1,000 participants across 70+ countries with Prolific

The Collective Intelligence Project (CIP), a nonprofit R&D lab, faced the challenge of democratizing AI development by incorporating global perspectives. AI is built primarily in tech hubs like Silicon Valley, but its impact is worldwide, creating a disconnect. CIP needed a fast, scalable way to gather meaningful input from a genuinely global audience, which traditional research methods could not support. To solve this, they partnered with the vendor Prolific for participant recruitment.

Pro lific implemented a custom solution using its global representative sampling and Managed Services. This allowed CIP to conduct "Global Dialogues," bringing together 1,000 participants from over 70 countries every two months via the Remesh conversational platform. The results provided rich, culturally varied insights on AI, which are now used by AI labs and policymakers. This partnership created a fast, scalable model for inclusive AI governance, engaging thousands of people and transforming a process that traditionally took months into one that takes just weeks.

Collective Intelligence Project (cip)