Project6 Design
40 Case Studies
A Project6 Design Case Study
Silevo, Inc., a solar cell innovator and photovoltaic module manufacturer formerly known as Sierra Solar Power, faced the challenge of entering a highly competitive marketplace. They needed a complete rebrand as they moved out of corporate stealth mode to introduce their innovative product. They engaged the vendor Project6 Design for services including naming, messaging, brand identity, and website design.
Project6 Design implemented a comprehensive solution that included an intensive interview process to establish a new brand mood, leading to the creation of the Silevo name, logo, marketing collateral, and a content-managed website. The result was a successful launch from stealth mode with industry acclaim. The powerful new branding contributed directly to the company's success, culminating in its acquisition by Solar City within three years.