Case Study: Glaucoma Research Foundation improves donations, UX, and accessibility with Project6 Design

Glaucoma Research Foundation boosts online donations and engagement with Project6 Design

The Glaucoma Research Foundation, a national nonprofit dedicated to curing glaucoma, faced a fragmented brand experience with two outdated, inconsistent websites and print materials misaligned with its digital presence. They needed a cohesive design system, better SEO, and a more sustainable platform. They partnered with Project6 Design for a comprehensive website and print redesign.

Project6 Design delivered a full brand refresh, creating streamlined, accessible websites and a visually aligned Annual Report. They implemented a new donation platform with Apple Pay, simplifying the giving process. The results included a significant rise in online donations, improved mobile engagement, and a Gold award at the 2024 MUSE Creative Awards. The project provided the Foundation with a scalable, easy-to-manage platform that unified its communications.

Glaucoma Research Foundation