Project Insight
43 Case Studies
A Project Insight Case Study
Vizion Interactive, a growing SEO, SEM and interactive marketing agency handling 30+ simultaneous client projects, struggled with decentralized project information, inconsistent monthly processes, and limited visibility into resource allocation and profitability. Project management was largely handled by email and basic tools like Basecamp, making it difficult to standardize workflows or get the business intelligence needed to support growth.
After evaluating multiple systems, Vizion implemented Project Insight for centralized project visibility, reusable templates, robust reporting and Outlook integration. Standardizing on the tool gave the company clear insight into project status, resource usage and costs, enabled data-driven hiring decisions, improved communication with alerts on critical tasks, and revealed true project profitability—delivering better control and what the COO called the best-run operation they’d ever had.