Case Study: Astonish achieves 115 media placements in six months with Prohibition PR

Astonish secures 115 media placements in 6 months with Prohibition PR

Astonish, a UK-based cruelty-free cleaning brand, faced the challenge of increasing its brand awareness and establishing itself as an authoritative voice in a crowded market. To achieve this, they partnered with Prohibition PR, which implemented an always-on press office service to secure consistent media placements.

Prohibition PR's solution involved strategic media outreach, expert-led thought leadership, and proactive PR to embed the brand into consumer narratives. The results were 115 media placements in six months, with 90% of the coverage including valuable backlinks to drive website traffic and enhance SEO. This strategy successfully elevated Astonish's visibility and authority, securing its position as a household name.

Astonish